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THE PRACTICAL COACHING QUALIFICATION FOR SERIOUS COACHES

The only award shaped by your philosophy, your players, your context. Built and taught by Ben Bartlett.

 

  • Build your game model
  • Profile your players
  • Develop your curriculum

 

Next cohort begins August 3rd

Ben Bartlett

WHAT IS THE COACHING AWARD?

Designed and delivered by Ben Bartlett, the Elite Soccer Coaching Award (ESCA) is a cutting-edge course focused on developing your individual style and potential.

The award encourages you to reflect on your context (your club's vision, the soccer you want to play, the players in your team), refine your coaching approach to best meet your ambition and create your personal coaching dossier.

 

The ESCA reflects a new age of coaching, one that is less routine and prescriptive, more responsive, holistic and context relevant. It is your chance to move beyond the "what" and "why" and codify the "how".

Download Brochure

Elite Soccer Coaching Award

Cohort 6 is here

The next cohort kicks off Monday 3 August — four components, eight workshops, eight tasks and a stacked line-up of guests joining you live at every stage.

Component 01

Playing Soccer

  • 2 workshops
  • Tasks 1 & 2
  • Expert Q&A
  • Q&A with Ben

You'll combine what matters about the way your team plays with the fluid principles of the ESCA — developing your own game model and exploring contemporary approaches to attacking and defending.

Workshop 01 Mon 3 Aug · On-demand

  • Course structure, intentions & journey
  • Learner commitments
  • Beliefs about learning & soccer
  • Playing soccer — scoring goals

Task 1

Detail how your team plays soccer

Workshop 02 Mon 10 Aug · On-demand

  • Scoring goals & how your team plays
  • Playing soccer — start attacks
  • Playing soccer — stop attacks

Task 2

Build your game model

James Barlow

Expert Q&A

Live call · Mon 10 Aug, 6–7pm BST / 1–2pm ET · Recorded & available on-demand

James Barlow

Head of Academy, Portsmouth FC

Promoted to head of academy at his hometown club in February 2026, after four years as head of coaching. Eight years with the FA included spells as England futsal U21s and U19s head coach. Holds the UEFA A licence and an Elite Coach Development postgraduate diploma from the Premier League.

Live Q&A · Playing Soccer

Mon 17 Aug 2026 · 6–7pm BST / 1–2pm ET · Online (Zoom)

Component 02

Developing Players

  • 2 workshops
  • Tasks 3 & 4
  • Expert Q&A
  • Q&A with Ben

You'll examine three critical factors — talent identification, development programmes, and player progression — profiling your players and building a support programme that connects directly to how your team plays.

Workshop 03 Mon 17 Aug · On-demand

  • Player development considerations
  • Player profiling
  • Talent identification
  • Development programmes

Task 3

Build profiles for three of your players

Workshop 04 Mon 24 Aug · On-demand

  • Player profile review
  • Connecting player profiles to game model
  • Individual tactics — beat opposition & defending

Task 4

Combine game model with player profiles

Mirelle Van Rijbroek

Expert Q&A

Live call · Mon 24 Aug, 6–7pm BST / 1–2pm ET · Recorded & available on-demand

Mirelle Van Rijbroek

Talent ID Education Lead & Specialist, FIFA

Football technical strategist specialising in talent identification and player development. Talent ID education lead at FIFA since 2024, following six years as US Soccer's director of talent identification and nine years with the KNVB. Founder of The Player Development Journey.

Live Q&A · Player Development

Fri 28 Aug 2026 · 6–7pm BST / 1–2pm ET · Online (Zoom)

View event details →

Component 03

Coaching Soccer & Players

  • 2 workshops
  • Tasks 5 & 6
  • Expert Q&A
  • Q&A with Ben

Every session and interaction should blend player needs with your game model. Using a constraints-led approach, you'll develop a coaching curriculum and a library of practice sessions built around yours.

Workshop 05 Mon 31 Aug · On-demand

  • A curriculum for team & players
  • Coaching practice design
  • Constraints-led approach

Task 5

Build your curriculum

Workshop 06 Mon 7 Sep · On-demand

  • Practices — start attacks
  • Practices — stop attacks
  • Practices — score goals

Task 6

Detail 3 sessions that reflect your curriculum

Dr David Adams

Expert Q&A

Live call · Wed 9 Sep, 6–7pm BST / 1–2pm ET · Recorded & available on-demand

Dr David Adams

Chief Football Officer, Football Association of Wales

Leads the strategic direction of Welsh football, overseeing both national team head coaches. Designed the 'Welsh Way' technical syllabus as FAW technical director. Previously head of coaching at Swansea City and Everton, and assistant manager at Middlesbrough. Holds the UEFA Pro Licence and a PhD in coach effectiveness.

Live Q&A · Coaching Players & Football

Fri 11 Sep 2026 · 6–7pm BST / 1–2pm ET · Online (Zoom)

View event details →

Component 04

What We Measure

  • 2 workshops
  • Tasks 7 & 8
  • Expert Q&A
  • Q&A with Ben
  • Dossier Review

You'll build processes to measure how effectively your coaching is helping the team and players achieve what matters — drawing on case studies from different environments to test whether what you're doing matches what you said was important.

Workshop 07 Mon 14 Sep · On-demand

  • Connect game model – profiles – coaching
  • Measuring your game model
  • Measuring player development

Task 7

Identify what's important to measure

Workshop 08 Mon 21 Sep · On-demand

  • Measuring your coaching
  • Overview of the journey
  • Final dossier submission

Task 8

Bring together & submit your final dossier

Kim Andre Pedersen

Expert Q&A

Live call · Mon 21 Sep, 6–7pm BST / 1–2pm ET · Recorded & available on-demand

Kim Andre Pedersen

Head of Women's Football, Brøndby IF

Sports director and coach at Brøndby IF Women since July 2024, responsible for long-term squad planning through the club's move to full-time status. Five and a half years previously at Stabæk Women across development, head coach and sporting director roles. Sits on the European Club Association working group.

Live Q&A · What We Measure

Fri 25 Sep 2026 · 6–7pm BST / 1–2pm ET · Online (Zoom)

View event details →

Dossier Review

Fri 9 Oct 2026 · 6–7pm BST / 1–2pm ET · Online (Zoom)

View event details →

Cohort 6

Journeys to Coaching

These sessions provide exclusive insight into the journeys of high profile coaches. We recommend these calls to all coaches, but particularly to those with an interest in working in first team environments.

Brian Barry-Murphy

In Conversation

Live call · Tue 4 Aug 2026, 5pm BST / 12noon ET

Brian Barry-Murphy

Manager, Cardiff City

Alex Neil

In Conversation

Live call · Date TBC

Alex Neil

Manager, Millwall

Matt Bloomfield

In Conversation

Live call · Date TBC

Matt Bloomfield

Head Coach — between clubs

Cohort 6

Dossier Insights

Alumni from previous cohorts return live to walk you through their own dossiers — real work, real decisions, from coaches who've just been where you are.

Sam Hudson

Dossier Insight

Live call · Tue 11 Aug, 5–6pm BST / 12noon–1pm ET

Sam Hudson

ESCA graduate, Spring 2026 · Individual Development Coach, Newcastle United — back to share his dossier

Jamie Scott

Dossier Insight

Live call · Mon 31 Aug, 6–7pm BST / 1–2pm ET

Jamie Scott

ESCA graduate, Spring 2026 · ECNL/Academy Director (Boys), Penn Fusion — back to walk through his own dossier

Heidi Schuitman

Dossier Insight

Live call · Mon 14 Sep, 6–7pm BST / 1–2pm ET

Heidi Schuitman

ESCA graduate, Spring 2026 · Coach, Girls U12 & under, Union FC Indy — back to walk through her own dossier

Cohort 6 · Enrolment

Enrol Now

One-time enrolment fee. Full access to every component, workshop and guest speaker for a full year — starting Monday 3 August.

Course Features

The skills you need to stand out.

8 workshops across 4 core components available online and on-demand

8 workshops across 4 core components available online and on-demand

Designed and delivered by Ben Bartlett with bi-weekly live Q&A sessions

Designed and delivered by Ben Bartlett with bi-weekly live Q&A sessions

Exclusive tools and resources available 24/7

Exclusive tools and resources available 24/7

Final assignment provides a coach-centred, deep, clear and coherent coaching dossier

Final assignment provides a coach-centred, deep, clear and coherent coaching dossier

2 hours per week for 12 weeks, 100% remote yet highly social and interactive

2 hours per week for 12 weeks, 100% remote yet highly social and interactive

Coaching Award certificate

Coaching Award certificate

Who is it for?

Most coaches know what they believe about the game. Few can explain it with any real clarity and fewer still have the evidence to back it up.

 

The Elite Soccer Coaching Award is for coaches who want to change that.

 

The coaches who can articulate their philosophy precisely — who can walk into a room and explain how they see the game, how they develop players, and why it works — are perceived differently. They're taken more seriously. They get the opportunities.

 

The work you do on this course is your work. Build your game model. Profile your players. Develop your curriculum. Your coaching approach in your context. By the time you finish, you won't just understand yourself as a coach, you'll be able to demonstrate it with confidence and clarity, whoever you need to see it.

Academy coaches

Career movers

Senior coaches

Elite Soccer Coaching Award

EXPERT
GUEST SPEAKERS

We have brought some of the most respected names in the game into the room. Each guest joins a live session connected to a specific component of the course — not as endorsers, but as practitioners speaking directly to what you're building. As you build your dossier, you'll get exclusive insight into the dossiers of leading coaches in the professional game.

All guest speakers across 5 cohorts
Playing Soccer
Andoni Iraola
David Moyes
Slaven Bilic
Keith Andrews
Leam Richardson
Edu Rubio
Sarah Lowdon
Omer Riza
Chris Davies
Max Rogers
Developing Players
Gerhard Struber
Chris Ramsey
Declan Duffin
Anthony Hayes
Gary Broadhurst
Dmitri Halajko
Saul Isaksson-Hurst
Tom Hounsell
Will Ryder
Leah Blayney
James Thomas
Joe Shulberg
Coaching Soccer & Players
Jesse Marsch
Phil Neville
Steve Holland
Jamie Hamilton
Robbie Keane
Emma Thomson
Gary Rowett
Charlotte Healy
Mike Jacobs
Johnathan McKinstry
Rosi Webb
Gareth Taylor
Matthew Joseph
Matt Ross
What We Measure
Richard Shuttleworth
Jennifer Foster
Valérien Ismaël
Sabiha Jamal
Kalam Mooniaruck

Your Personal Coaching Dossier

The ESCA is context-driven which makes it accessible to coaches at every age and stage of the game.

WALL OF LOVE

Abbas Yassin

Abbas Yassin

Alfie Wylie

Alfie Wylie

Declan Duffin

Declan Duffin

Graham Mills

Graham Mills

Moritz Kossmann

Moritz Kossmann

Ryan McConville

Ryan McConville

BEN BARTLETT

Ben is a UEFA Pro-Licence & MSc qualified coach. Over 25 years of coaching experience has led Ben to focus on player development.

 

He has written two best-selling books, advocating a shift in the coaching culture which is more responsive and better connected to the environment and the people within it.

 

Having recently led the integration of coach and player development at Fulham FC in the Premier League and Houston Dynamo in MLS, Ben is now the Pro-Licence Educator for US Soccer.

 

Ben previously spent 12 years at The English FA, supporting the development and training of coaches within national teams & professional football clubs.

 

He also has experience leading youth development programmes which support the development of international players in both The Premier League and English Football Leagues.

 

A regular presenter at coaching conferences, Ben is the author of the best-selling and highly influential coaching books Constraining Football and Connected Coaching.

Ben Bartlett

ESCA · Support

Frequently asked questions

Everything you need to know about enrolling, studying and building your dossier on the Elite Soccer Coaching Award. Can't find your answer? Get in touch and we'll respond within one business day.

Credibility & Recognition

Is the ESCA accredited by a governing body, and does it count toward CPD?

The ESCA is an independent award designed and delivered by Ben Bartlett and Elite Soccer. It is not itself a governing-body licence such as a UEFA or USSF badge.

Through our partnership with the League Managers Association, learners will have access to approximately 10 hours of accredited CPD on provision of their FAN.

Is this a substitute for my mandatory coaching badges, or a companion to them?

A companion, not a substitute. The ESCA isn't a replacement for the mandatory qualifications required to coach in a given environment — it's built to sit alongside them. If you already hold your formal badges, the award helps you sharpen and refine the thinking behind them. If you're working toward badges you don't yet have, it deepens your understanding in a way that can support your future learning in those more formal settings.

Will clubs and academies recognise this on a CV?

The Award has been completed by a number of Heads of Coaching and Phase Leads at Premier League and EFL academies. While the ESCA isn't a licence to coach, the quality and strength of the programme is recognised by many decision-makers across the game.

Alumni also use their completed dossier as evidence in interviews and applications — a clear, personal record of what you value, why, and how you coach to it — which is designed to stand out to a technical director or academy director regardless of your role.

Eligibility & Prerequisites

Do I need an existing coaching qualification to enrol?

No. The ESCA is open to coaches who already hold formal qualifications as well as those who don't yet — there's no mandatory badge required to enrol. What matters more is that you're ready to think honestly about how you coach and why.

Is there a minimum experience level or age requirement?

No. Unlike qualifications offered through the FA, there are no prerequisites. The award is built for a wide range of coaches — parent-coaches at grassroots level through to academy and professional environments — on the basis that a coach's depth of understanding isn't defined by their environment or job title.

We recognise the challenges many coaches face getting places on licences if they're not coaching 11v11 within professional environments, and we believe that shouldn't be an obstacle to meaningful development.

Is it suitable for coaches outside the UK and US?

The award is built for a wide range of coaches — parent-coaches at grassroots level through to academy and professional environments — on the basis that a coach's depth of understanding isn't defined by their environment or job title. Enrolling on the award, you'll encounter a diverse group of learners united by a shared commitment to player and coach development.

The course is delivered entirely online and on demand, so location isn't a barrier to taking part — live sessions are simply timed for convenience across UK and US time zones and are always available to watch back afterwards. We welcome coaches from around the world.

The Course

Who is the course for?

The ESCA is built for coaches at every stage — from grassroots and academy coaches to those working in professional environments. The quality of a coach isn't defined by the environment they work in, so whether you're just starting out or you're an experienced coach looking to sharpen and refine your thinking, the award will help you dig deeper into your own beliefs about the game.

It's equally suited to coaches who already hold formal qualifications and want to deepen their practice, and to those working toward them who want a head start on the thinking those environments will demand.

Roughly how many hours a week should I set aside?

Plan for around 2 hours a week over the 10–12 week course. It's delivered flexibly and remotely, so you can fit that time in whenever suits you — there's no fixed schedule to work around.

Is there reading or written work outside the 8 workshops, or is it all video-based?

It's more than watch-and-go. Alongside the on-demand workshops, you'll be doing applied work throughout — profiling your players, articulating how your team plays, and starting to log and measure your coaching sessions. This ongoing work is what builds into your dossier, so the thinking and writing happen in parallel with the workshops rather than as a separate block at the end.

When does the course start?

If you enrol today, you'll have immediate access to the workshops and resources. You'll also be invited to join the next instructor-led cohort, which starts on August 3rd 2026.

How long is the course?

The course runs over about 10 weeks. You'll work through 8 on-demand workshops, each around an hour long, alongside live Q&A sessions with Ben and guest experts. At the end, you'll have two weeks to finalise your dossier if you'd like to submit it for feedback.

You'll keep access to the workshops and resources for a full year, so you can complete the award at whatever pace suits you.

Do I need to be free on certain days?

No. You can watch and learn whenever suits you. Live Q&As and expert interviews are scheduled at convenient times for UK and US learners, and every session is made available on demand afterwards.

What kind of support will I get along the way?

Beyond the on-demand workshops, you'll have live Q&A access to Ben and the wider team, plus the chance to test your thinking against fellow coaches in your cohort. Peer interaction is a deliberate part of the design — other coaches will challenge and sharpen your ideas, not to make everyone agree, but to help you become clearer on what's right for your own context.

Enrolment & Pricing

How much is the course?

The coaching award is just £495 (inc. VAT) per person, or US$595.

How do I book the course for myself?

Click Enrol Now and pay by credit or debit card.

How do I book the course for others?

If you have a group of 3 or more coaches, email us at esca@elitesoccercoaching.net or click the Contact button.

Can I pay by invoice?

For group bookings or payment enquiries, email us at esca@elitesoccercoaching.net.

Can we get a group discount?

Yes. If you'd like to provide access for your club, contact us at esca@elitesoccercoaching.net and we'll be in touch to talk through your needs.

Are payment plans available, or is it card-only?

Individual enrolment is by credit or debit card as a one-time payment.

Is there a refund or cooling-off policy?

Yes — we offer a 14-day money-back guarantee. As yet, we haven't had a single request for a refund. We're happy to offer the guarantee because we're confident you'll value the resources and the learning environment.

Access

How long do I have access to the course for?

You'll have access to the course materials for a full 12 months from the day you enrol.

How will I access the course?

Once you've registered and bought the course, you can log in anywhere on the Elite Soccer website and start elevating your coaching. We'll email you as each workshop is released, with direct links included.

Do I get a certificate?

Yes. Completing the award — including your dossier — earns you the Elite Soccer Coaching Award certificate, something you can point to when speaking with clubs, community programmes or prospective employers.

What happens if I don't finish within the 12-month access window?

We run two cohorts a year, and our experience has been that this provides ample opportunity to complete the award. The course is designed to fit around the demands of work and home life, so most coaches find the 12 months more than enough time to finish at their own pace.

Assessment & The Dossier

How does the assessment work?

The ESCA is set apart from other qualifications by building your dossier. Every participant works through the same core modules, but the final assessment is a personal document — over the course period you're guided to build your own body of work.

Rather than assessing you against what we believe is important in the game of soccer, we assess against what you've told us is important to you. As such, there's no grading or pass/fail — it's less about assessment and more about providing feedback to help you refine your approach and focus your ideas.

What is the dossier, exactly?

The dossier empowers you to formalise your beliefs and close the loop between what you value and how you coach. By the end of the assessment, you'll be able to clearly demonstrate what you value, why, and how you go about measuring and affecting it — whether you're coaching the U9s or a first team.

It's a living document you can show to fellow coaches and prospective employers to communicate your beliefs clearly, and one you can keep refining long after the course ends.

Does my dossier need to look a certain way?

No. Your dossier can be as simple or as complex as you think necessary. Some coaches present a slick, polished portfolio; others bring pages of handwritten notes with real depth behind them. It's judged on its depth and coherence, not its appearance — there's no required format or word count.

Throughout the cohort, you'll meet alumni who'll share their own work, giving you a greater sense of what your dossier can look like. There's no set way to complete it.

What if I don't submit a dossier — do I still get something for completing the workshops?

The dossier isn't graded pass/fail — it's a feedback-driven process designed to help you refine your thinking, not a hurdle to clear. Because of that, the dossier is very much part of the award rather than a separate add-on, so we'd always encourage you to build it alongside the workshops rather than skip it.

Still have a question?

Send it over and we'll get back to you within one business day.

Contact Us

Contact

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Elite Soccer

Since 2010 Elite Soccer has given subscribers exclusive insight into the training ground practices of the world’s best coaches. Published in partnership with the League Managers Association we have unparalleled access to the leading lights in the English leagues, as well as a host of international managers.

 

Elite Soccer exclusively features sessions written by the coaches themselves. There are no observed sessions and no sessions “in the style of”, just first-hand advice delivered direct to you from the coach.

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